Privacy Policy

Last updated: July 28, 2026

Exoteric skincare LLC, operating as EXOTERIC ("EXOTERIC," "we," "us," or "our"), operates this store, website, and the related content, features, products, and services made available through it (collectively, the "Services"). Our store is powered by Shopify.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit or use the Services, make a purchase, subscribe to receive communications, or otherwise interact with us. If there is a conflict between this Privacy Policy and our Terms of Service concerning the collection, use, or disclosure of personal information, this Privacy Policy controls.

By using the Services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect

"Personal information" means information that identifies you or can reasonably be linked to you. It does not include information that has been lawfully de-identified or aggregated so that it can no longer reasonably identify you.

Depending on how you interact with the Services, we may collect or process the following categories of personal information:

  • Contact information, such as your name, email address, telephone number, billing address, and shipping address.
  • Order and transaction information, such as products viewed, placed in a cart, purchased, returned, refunded, or cancelled; order numbers; transaction history; payment confirmation; and fulfillment and delivery details.
  • Payment information. Payments are processed by Shopify and other payment providers. We generally receive transaction confirmations and limited payment details rather than complete payment-card numbers.
  • Account information, if you create or use a customer account, such as login credentials, preferences, saved addresses, and account settings.
  • Communications, including information you provide when you contact customer support, submit a form, request a return or refund, report a delivery issue, or otherwise communicate with us.
  • Marketing information, such as your email-subscription status, communication preferences, and engagement with messages we send.
  • Device and technical information, such as your IP address, browser type, device type, operating system, network connection, and other online identifiers.
  • Usage information, such as how and when you access, navigate, and interact with the Services, including pages viewed, links selected, and referring pages.
  • Information derived from the foregoing, such as general preferences or inferences used to understand how the Services are used, prevent fraud, or improve the customer experience.

Please do not send sensitive medical, financial, or other confidential information through ordinary email or general contact forms unless we specifically request information that is reasonably necessary to address your inquiry.

Sources of Personal Information

We may collect personal information:

  • directly from you when you browse the Services, place an order, create an account, subscribe to emails, submit a form, or communicate with us;
  • automatically from your browser or device through cookies, pixels, logs, and similar technologies;
  • from Shopify and service providers that support payments, fraud prevention, fulfillment, shipping, analytics, customer support, communications, and website operations; and
  • from third parties when you direct them to provide information to us or otherwise consent to the disclosure.

How We Use Personal Information

We may use personal information for the following purposes:

  • Providing the Services. To operate the website, process payments, accept and fulfill orders, administer pre-orders, arrange shipping, provide order updates, process returns and refunds, investigate delivery issues, and provide customer support.
  • Maintaining customer relationships. To respond to questions, remember preferences, maintain accounts, communicate about products or Services, and provide requested assistance.
  • Marketing. To send promotional emails when you have subscribed or when otherwise permitted by law, understand engagement with those communications, and manage your communication preferences.
  • Improving the Services. To understand website performance and usage, troubleshoot problems, conduct analytics, improve functionality, and develop or refine our products, content, and customer experience.
  • Security and fraud prevention. To authenticate transactions, protect accounts, detect and investigate suspected fraud or unlawful activity, maintain the security of the Services, and protect customers, EXOTERIC, Shopify, and others.
  • Legal and business purposes. To comply with applicable law, respond to valid legal process, enforce our terms and policies, establish or defend legal claims, maintain business records, and support a merger, financing, acquisition, reorganization, sale of assets, or similar business transaction.

Email Communications

We may send transactional and service-related communications necessary to operate the Services, including order confirmations, shipping updates, pre-order notices, return or refund communications, security notices, and responses to your inquiries.

If you choose to receive promotional communications from us in the future, you may unsubscribe at any time by selecting the unsubscribe link included in those messages. Opting out of promotional communications does not prevent us from sending non-promotional communications necessary to complete or support a transaction.

How We Disclose Personal Information

We may disclose personal information when reasonably necessary for the purposes described in this Privacy Policy, including:

  • to Shopify, which hosts and supports the Services and provides commerce, checkout, payment, security, analytics, and related functionality;
  • to payment processors and fraud-prevention providers to authorize transactions, process payments and refunds, and protect the Services;
  • to fulfillment providers, warehouses, shipping carriers, and delivery partners to prepare, ship, track, and deliver orders and investigate delivery issues;
  • to communication providers to manage email subscriptions and send permitted communications;
  • to advertising and measurement partners, including Meta and TikTok, to measure advertising performance, understand actions taken after users interact with ads, and provide advertising-related services where permitted by law;
  • to technology, hosting, security, analytics, and customer-support providers that help us operate, protect, understand, and improve the Services;
  • to professional advisers, such as accountants, insurers, auditors, consultants, and legal advisers, when reasonably necessary;
  • to government authorities, regulators, law enforcement, courts, or other parties when disclosure is required by law, valid legal process, or reasonably necessary to protect rights, safety, property, customers, or the Services;
  • in connection with a business transaction, such as a merger, financing, acquisition, reorganization, bankruptcy, or sale of all or part of our business or assets; and
  • to other parties when you direct us to disclose the information or provide your consent.

We do not sell personal information in exchange for money. Certain disclosures involving cookies, analytics, personalized services, or advertising may nevertheless be considered a "sale," "sharing," or "targeted advertising" under some U.S. state privacy laws even when no money is exchanged. Where applicable, you may opt out as described under Your Privacy Rights and Choices below.

Relationship with Shopify

The Services are hosted by Shopify. Shopify collects and processes personal information concerning your access to and use of the Services in order to provide and improve its services, support transactions, prevent fraud, and operate customer-facing Shopify services. Information submitted through the Services may be transmitted to Shopify and its service providers in countries other than the country where you reside.

In some circumstances, Shopify acts as our service provider or processor. In other circumstances, including when you use Shopify consumer services such as Shop or Shop Pay, Shopify may process personal information for its own stated purposes. For more information, review the Shopify Consumer Privacy Policy or visit the Shopify Privacy Portal.

Shopify Network Intelligence is enabled for our store. Shopify may use information about your interactions with EXOTERIC, other merchants, and Shopify to provide enhanced services, including improved security, analytics, store performance, personalization, and advertising services. In connection with those enhanced services, Shopify is responsible for certain processing and for responding to requests concerning that processing. You can learn more and exercise Shopify-specific privacy rights through the Shopify links above.

If you use Shop Pay, Shopify processes information associated with that service under its own consumer terms and privacy policy.

Cookies and Similar Technologies

We, Shopify, and our service providers use cookies and similar technologies to operate and secure the Services, remember preferences, understand website performance, conduct analytics, and, when enabled and permitted, personalize content or advertising.

Meta Pixel and TikTok Pixel

We use the Meta Pixel and TikTok Pixel to measure advertising performance and understand actions taken after users view or interact with our advertising. Meta and TikTok may use cookies, web beacons, pixels, and similar technologies to collect or receive information from the Services and elsewhere on the internet and use that information to provide measurement services, analytics, and advertising-related services, including delivering or personalizing advertising where permitted by law.

Where applicable, you can control this processing through the privacy controls made available for this store, your device or browser settings, and the privacy settings offered by Meta and TikTok.

Some cookies are necessary for the website, checkout, security, and other requested functionality. Other cookies are non-essential and may be controlled through the cookie banner or the Cookie Preferences link available through the store, where provided. Blocking some cookies may affect the availability or performance of certain features.

Where required, non-essential cookies and similar technologies are used in accordance with your consent choices. Shopify's privacy tools may also recognize the Global Privacy Control signal as an opt-out request in jurisdictions where that signal is legally recognized. We do not respond to other browser "Do Not Track" signals.

Your Privacy Rights and Choices

Depending on where you reside and subject to applicable exceptions, you may have the right to:

  • request access to or information about personal information we maintain about you;
  • request correction of inaccurate personal information;
  • request deletion of personal information;
  • request a portable copy of certain personal information;
  • opt out of the sale or sharing of personal information or the use of personal information for targeted advertising;
  • object to or request restriction of certain processing where applicable;
  • withdraw consent where processing is based on consent;
  • appeal a decision concerning a privacy request where applicable; and
  • exercise your rights without unlawful discrimination.

Where applicable, you may opt out of data uses that may qualify as sale, sharing, or targeted advertising through the privacy controls made available for this store, or by contacting hello@exotericskincare.com.

To submit another privacy request, or to appeal a decision concerning a request, contact hello@exotericskincare.com. Please describe the right you wish to exercise and provide enough information for us to identify the relevant records. We may need to verify your identity before completing a request, as permitted or required by law.

You may designate an authorized agent to submit a request on your behalf where applicable. We may require evidence of the agent's authority and may ask you to verify your identity directly. Some information may be retained or excluded from a request when permitted or required by law, including information necessary to complete transactions, maintain security, prevent fraud, comply with legal obligations, or establish or defend legal claims.

Requests concerning information processed independently by Shopify may also be submitted through the Shopify Privacy Portal.

Third-Party Websites and Services

The Services may contain links to websites, platforms, or services operated by third parties. We do not control those third parties and are not responsible for their content, security, or privacy practices. Review the privacy policy of any third-party service before providing personal information to it. A link from the Services does not by itself constitute our endorsement of the third party.

Children's Privacy

The Services are intended for a general audience and are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you are a parent or legal guardian and believe a child under 13 has provided personal information to us, contact hello@exotericskincare.com so that we can review and, where appropriate, delete the information.

As of the date of this Privacy Policy, we do not have actual knowledge that we sell or share, as those terms are defined under applicable privacy law, personal information belonging to individuals under 16.

Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

Do not send complete payment-card information, passwords, medical records, government identification numbers, or other highly sensitive information through ordinary email or general contact forms.

Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide the Services, complete transactions, maintain business and tax records, comply with legal obligations, resolve disputes, prevent fraud, and enforce agreements. Retention periods vary according to the type of information, the purpose for which it was collected, and applicable legal or operational requirements.

When personal information is no longer reasonably required, we may delete, anonymize, or securely dispose of it, subject to applicable law and technical limitations.

International Processing

EXOTERIC currently sells and ships products within the United States. Shopify and other service providers may nevertheless store or process personal information in the United States, Canada, or other countries where they or their service providers operate. Those countries may have privacy laws different from the laws where you reside. Where required, personal information will be transferred using legally recognized safeguards.

Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes to our practices, Services, providers, or legal obligations. We will post the revised policy on this page and update the "Last updated" date. Material changes will apply prospectively, and we will provide additional notice or obtain consent when required by applicable law.

Contact Us

For questions about this Privacy Policy, our privacy practices, or a privacy request, contact us at:

Email: hello@exotericskincare.com

Business correspondence address:
Exoteric skincare LLC
1007 N Orange St
4th Floor #5369
Wilmington, DE 19801
United States

This address is for business correspondence only and is not a return facility. Do not send products to this address unless EXOTERIC Support specifically instructs you to do so.